It could easily be applied to p2w items. It just loses opportunities for cosmetic purchases. Its too clever by half. One time only items? Sure. But these are rotating store items. People know it will eventually come back. The difference is, right now they can only get some items in bundles with stuff they may not value and at the new pricing, you can’t squeeze blood from a stone on the people who didnt buy it the first time around. Thats why I expect a discounted bundle method coupled with full price single items. Then people may wait for a bundle to get a value discount, or just pay more to have it now.